The discovery of an Allen key sparks a furious hunt in a fun new Ikea spot from Spain. The spot, directed by Agustin Alberdi of Landia for McCann Spain/MRM McCann Spain, depicts a …
McCann Spain has launched its latest piece of work for client IKEA, and it involves a serious case of Whodunnit. Directed by Landia’s Agustin Alberdi, the spot sees a wealthy woman on a manic hunt for the owner of a misplaced Allen key – terrified that someone has brought IKEA furniture into the house.
Ikea and luxury don’t usually go hand in hand. That’s a fact that McCann Spain has been leveraging in fun ways recently. Late last year, McCann and the famously budget-friendly retailer
SHE didn’t forget the allen key! Woman, 23, wows the internet after memorising ALL 4,818 items in the 2018 Ikea catalogue – and she only practised for a week If you make it more of a fun story
It was meant to be a light-hearted attempt to sell garden furniture. But advertisers working for the Swedish furniture giant Ikea clearly underestimated the sensitivities of British gnome lovers.
When the Most Interesting Man in the World Buys a Kitchen, He Buys IKEA August 16, 2017 By Michael Toth Unless you’ve been living under a rock like one of the Geico cavemen, you know The Most Interesting Man in the World .
Man, I had no idea Allen keys came in left and right-handed models! Being a lefty, I’ve toiled for years putting an assortment of desks and cabinets together using the wrong tool! As soon as I’ve
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